In today's complex and uncertain business context, is creating a strategy the same as building a house on a landslide?
The analogy really makes sense if we stick to the old methods of predicting the future based on the past, and think it's enough to have a plan B.
With the change in the business context, it is natural that the approach to strategic planning changes as well.
We believe there are three fundamental principles to follow:
- Choose a methodology or a combination of methodologies that is applicable for your business and that will not burden you and your organization too much
- Integrate key megatrends into your strategy at the right time, to the right extent and in the right way
- Include in strategic planning the effect of "fresh eyes" in a way that suits your organization
Global trends are moving towards the development of new methodologies, tools and business strategy development frameworks, and in our next posts we will briefly present two that we recognize to be complementary and the most widely applicable.
At a time when we are struggling with uncertainty, which implies the difficulty of predicting the future, and with complexity, which implies a large number and interdependence of factors that affect both the present and the future, it is necessary to apply methodologies that provide answers to precisely that question:
How to do quality strategic planning with uncertainty and complexity?!
